ABOUT
For Florrie, making exceptional pop music has always been more of a marathon than a sprint. Since crashing into the music industry in 2010 with her fizzing, independently-released debut EP, Introduction, Florrie – that rare quadruple threat, aka singer, songwriter, musician and producer – has enjoyed the breathtaking highs and endured the devastating lows of pop's winding rollercoaster. After two more EPs of forward-thinking pop landed her international acclaim (influential French label Kitsuné featured her single Call 911 on one of their compilations) and high profile fashion campaigns (Nina Ricci, Prada), she signed to Sony in 2013. What should have been a career breakthrough nearly ended it altogether. Semi-retirement from music followed. But now, in 2023, having built up her confidence via a run of well-received independent singles, including 2019's Grey's Anatomy-soundtracking Borderline, she's back with her long-awaited debut album, the pearlescent pop masterpiece, The Lost Ones. “I have been waiting to make my debut album for the last 12 years,” she smiles, “and it deserved all the time and love I've put into it.”
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